Garmin launches screen-free Cirqa fitness tracker with no subscription fee

Garmin has unveiled the Cirqa, a new screen-free fitness tracker that focuses on advanced health monitoring without requiring a subscription. The device, announced today, is designed to eliminate screen distractions while extending battery life to up to 10 days between charges. It competes directly with products like the Whoop 5.0 and Google's Fitbit Air, offering similar features without ongoing fees.

The Cirqa uses a combination of sensors—including heart rate, blood oxygen, skin temperature, and motion tracking—to monitor health and activity around the clock. The device is available now through Garmin's online store for $99.99 and comes with an adjustable fabric strap in several color options. This launch targets users who want continuous wellness tracking without the cost of a subscription or the distraction of a screen.

This announcement matters because it addresses a growing demand for affordable, subscription-free fitness wearables. Many competitors, such as Whoop, require monthly fees for full functionality, while Garmin's Cirqa offers similar capabilities for a one-time purchase. The device's screen-free design also appeals to those seeking a minimalist approach to fitness tracking, with battery life that outlasts many smartwatches.

Garmin has not yet announced any future updates or additional models, but the Cirqa's launch suggests the company is expanding its focus on dedicated fitness trackers. The device is now shipping, and early adopters can purchase it directly from Garmin's website.